Paris, France, 2001. Octave Parango, a young advertiser working at the Ross & Witchcraft advertising agency, lives a suicidal existence, ruled by cynicism, irresponsibility and debauchery. The obstacles he will encounter in developing a campaign for a new yogurt brand will force him to face the meaning of his work and the way he manages his relationship with those who orbit around his egotistic lifestyle.
99 Francs is a 2007 French satirical comedy-drama film directed by Jan Kounen from a screenplay he co-wrote with Nicolas & Bruno, based on the 2000 novel of the same name by Frédéric Beigbeder. The film stars Jean Dujardin. It released in France on 26 September 2007.
