Explores the meaning of fame and influence in the digital age through an innovative social experiment. Following three Los Angeles-based people with relatively small followings, the film explores the attempts made to turn them into famous influencers by purchasing fake followers and bots to “engage” with their social media accounts.
Fake Famous is a 2021 documentary film directed by Nick Bilton. It is a social experiment involving three non-famous people who attempt to become social media influencers by "faking" fame. They use tactics such as buying followers and faking a luxurious lifestyle. The documentary follows their progress and discusses issues related to social media.